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Oct 19 , 2015

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Hubtown jumps off the tracks & onto the branding bandwagon

by Blake Hunsley
Hubtown jumps off the tracks & onto the branding bandwagon

Some people just can’t learn from others’ mistakes. Early this month, it appeared that Truro’s mayor and council were those kind of people.
On October 5, council voted unanimously to rebrand the town, ditching “Make Tracks for Truro” and its accompanying train imagery in favour of the utterly unevocative “Make the Connection.”

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